7 DESIGNERS. 5 DAYS.
24 BOOTS .
In October 2018 Timberland® started a new journey. To shake up the world of bootmaking. To turn the process upside down. Transparently. Collaboratively . With no idea of where we would end up.
It’s called CONSTRUCT:10061 – a nod to our iconic Yellow Boot heritage (10061 is the unique product code) and a leap forward in constructing bootwear for a new generation.
This journey is all about Boots Beyond Borders . Built within this theme is a challenge: In a world where more borders are being built, can creativity help to break them down?
We took them all to our construction home A.K.A. The Timberland® factory in the Dominican Republic . They teamed up with our skilled crafters and together , they worked all kinds of magic.
They sketched, sewed, cut, discussed. Sometimes objects were thrown across the room. Yes, they were passionate. The atmosphere was electric. Their combined skills pieced together visions of the future.
It’s resulted in twenty eight exciting boot concepts that can’t wait to take their place in the world. This website is the story of that amazing, collaborative journey. CONSTRUCT:10061 has begun.